Premier Foods not so exceeding tempting offer…
Monday 8th December, 2014
With such cosy household names as Mr Kipling, Branson, Bisto and Ambrosia under its label, it’s easy to think of Premier Foods as a manufacturer at the top of their game. And of course, with 99% of all UK households buying a Premier product this year, in many ways they are. But struggling under a mountain of debt, the Board probably thought that it had come up with an excellent, profit-boosting scheme with the so called “Pay to Stay” supplier programme. And over the last 18 months, it’s one which has netted the firm millions of pounds.
