Tuesday 7th November, 2023
Basware has come together with Microsoft and Zure to announce the launch of its generative AI tool which uses Microsoft Azure OpenAI ChatGPT. The tool, named AskMary, integrates ChatGPT technology to help Basware draft responses to customer inquiries. AskMary will empower Basware’s customer support team to deliver a more accurate and faster support function for its customers.
The collaboration allows Basware to leverage ChatGPT technology through Microsoft Azure’s OpenAI service within Basware’s own Microsoft Azure environment. This ensures the highest level of customer data security.
Customer inquiries in financial management can be complex and varied. AskMary uses Microsoft Azure OpenAI ChatGPT to provide tailored suggestions on engaging with customers, delivering what customers expect – fast, stress-free and helpful resolutions. The tool works by Basware's customer support team inputting customer inquiries via ‘prompts’ within the AskMary platform. The tool then returns detailed suggestions for customer responses.
AskMary is named after communication expert Mary Gober, who has developed renowned methodologies around customer satisfaction and service excellence.
Basware uses AI and machine learning technology to automatically match invoices to purchase orders, approve and submit for payment, revolutionising the way businesses manage their financial operations.
Matthias Lippert, Chief Customer Support Officer at Basware, commented: “Delivering customer value is one of our core objectives at Basware. As a platform built on AI and ML technology itself, we were relentless to introduce AI technology within a secure Microsoft Azure environment to enhance our customer service. In our early use of the tool, we have witnessed a transformation in our customer communications that maintains the human element and allows us to help customers better and faster.
Basware's commitment to AI doesn't end with AskMary. Our goal is to learn from Microsoft Azure OpenAI ChatGPT's usage and by 2024, we expect to see a range of AI-powered solutions within our support function. We’re working towards a goal where the best customer support is the one where there is a need for minimal customer support – as it all just happens.”
Mari Tuominen, Director, Corporate and SMB Business at Microsoft Finland, commented on the collaboration with Basware: “At Microsoft Azure, we take pride in empowering organizations to harness the full potential of AI. The collaboration with Basware is a testament to their dedication and our robust cloud computing platform. We are excited to see the positive impact it’s having on Basware's customers.”