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World leading manufacturing firm BIC selects Sidetrade

Wednesday 6th September, 2023

Sidetrade has announced that it has signed a global contract with BIC, a world leader in stationery, lighters, and shavers, to deploy its cutting-edge platform in the United States and Europe.

In the ever-evolving landscape of business operations, choosing the right partner for global processes is paramount. For BIC, a multinational corporation renowned for its stationery, lighter, and razor products sold in more than 160 countries, the drive to optimise its Order-to-Cash (O2C) cycle and reduce payment delays led to the decision to select Sidetrade.

Powering BIC's O2C transformation are an array of Sidetrade’s collections and dispute management offerings, as well as its new Cash App to automate the reconciliation of customers' banked payments with open invoices.

Eric Balay, Vice President, Group Commercial Finance at BIC commented: “Sidetrade’s global presence and ability to deliver tailored solutions at a regional level offers significant benefits for our business. As well, their expert data analysis will provide us with insightful and actionable insights as we continue to optimise our customer service capabilities.”

Timothy Ray, North America Area VP Sales at Sidetrade, commented: "As Sidetrade assumes the role of BIC's global Order-to-Cash supplier, our commitment is clear: to strengthen their global expansion while cultivating heightened collaboration and enhancing efficiency, transparency, and data-driven insights."

“The selection of Sidetrade's Cash App stands as a testament to our innovation in AI and predictive analytics. The partnership with BIC is exciting and showcases Sidetrade’s collaboration with global enterprise organisations seeking the versatility of adaptable O2C solutions."

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